With the rise of social media, video has become an indispensable part of today’s marketing toolbox.
In 2020, 92% of marketers surveyed claim that video plays a pivotal role in their digital marketing strategy. This has increased from nearly 80% in 2015, showing that the value of video is only growing.
In this post, we’re going to break down the best rank tracking tools for YouTube videos.
Let’s get started!
What We’ll Cover:
vidIQ
Founded in 2011 by tech entrepreneurs Rob Sandie and Todd Troxell, vidIQ is a SaaS product designed to help independent YouTube creators, brands, and marketers reach more viewers and maximize their marketing potential.
The tool also has a robust suite of services that keep you on track, build brand awareness, and drive growth.
Key Features:
- vidIQ’s Scorecard provides a high-level overview of how your YouTube videos are performing, including views per hour, estimated earnings, average view time, and top devices used.
- The keyword score tool is a snapshot analysis of how popular a term or phrase is by using metrics like search volume and competition score.
- With the comment productivity tool, vidIQ created comment templates to streamline the process of responding to comments.
Pricing:
- Basic: Free
- Pro: $7.50 per month
- Boost: $39 per month
- Boost+: $415 per month
TubeBuddy
Trusted by more than four million YouTube creators and brands, TubeBuddy is a browser extension for Google Chrome that equips users with multiple tools to better manage their videos.
Instead of switching back and forth between your channel and your external tools, the tools are integrated right into the YouTube interface so it can run with ease.
You can even take your channel optimization on-the-go with the TubeBuddy mobile app.
Key Features:
- If you’re looking to customize the appearance of an embedded video or playlist, the advanced video embed feature allows you to create embed codes yourself.
- TubeBuddy automates the process of copying cards to ensure consistency across your videos.
- Video SEO tools help to boost your video’s search ranking with the properly optimized titles, tags, and descriptions.
Advanced Keyword Research
Pricing:
- Pro: $9 per month
- Star: $19 per month
- Legend: $49 per month
AccuRanker
With offices in the United States, United Kingdom, and Denmark, AccuRanker has dubbed itself “the world’s fastest keyword rank tracker.”
In addition to updating every 24 hours for daily search engine results pages, you can also refresh the tool on demand so you’ll never have to wait to see how your keywords are currently ranking.
Further proving its one of the best rank tracking tools for YouTube videos,AccuRanker even works with various third-party integrations, so you can track everything all from one place and using any device.
Key Features:
- With AccuRanker, you can easily add and organize all your domains under one account.
- By harnessing useful metrics and performance indicators provided by AccuRanker, you can create customized reports for you or your clients.
- Segment and filter your data and use the insights to make smarter, more data-driven decisions.
Pricing:
- 14-day free trial
- Standard: $109 per month ($99 per year)
YTCockpit
YTCockpit is an online platform that allows you to easily identify keywords and share videos to YouTube.
It also gives you insight into how easy or difficult it is to rank for those keywords based on the competition.
Aggregating data from both YouTube Suggest and Google Ads, YTCockptit can analyze hundreds of videos per minute. With each keyword found, YTCockpit will generate the top 20 ranking videos instantly.
Key Features:
- Since YTCockpit is cloud-based, there’s no installation required and no need to worry about expensive equipment upgrades.
- The interface supports multiple languages, including English, German, French, Italian, and Spanish.
- YTCockpit also provides you with related keywords and synonyms suggestions. If your defined keywords end up being too difficult to rank on, you’ll have less popular keywords to choose from.
Pricing:
- Personal: $199 per year
- Pro: $299 per year
- Agency: $799 per year
GeoRanker
As its name implies, GeoRanker tracks website ranking based on specific locations around the world such as cities and countries.
The software displays information via heat maps, and GeoRanker’s local rank tracker gives users a snapshot of their exact positions in real time.
According to Bahman Zakeri, Chief Strategist of Xivic Inc., “GeoRanker’s invaluable data enables insights that help deliver business to our clients at Xivic.”
Key Features:
- With the voice search feature, you can extract voice answers from Google Voice searches.
- The advertisers tool is intended to list search engine advertisers’ results in full URL, enabling users to track competitors bidding on keywords that are protected by your trademark.
- GeoRanker makes it easy to track both dynamic and translated keywords.
Pricing:
- Free trial
- Professional: $99 per month
- Agencies: $249 per month
- Enterprises: $490 per month
Rank Ranger
Rank Ranger offers one of the best rank tracking tools for YouTube videos on this list.
While it’s not known to be the most user-friendly for beginners, you are able to conduct a wide array of unique functions, including tracking trends and keyword opportunities, creating customizable visual reports, and providing additional metrics to further explore your search engine results.
Rank Ranger Screen
Key Features:
- Users can filter search traffic reports by traffic type, transactions, events, and goals that were initially formed in the website’s Google Analytics profile.
- With Rank Ranger’s marketing KPI dashboard, you can easily analyze and evaluate the performance of your digital marketing campaigns to determine the return on investment.
- Track daily, weekly, and monthly rank snapshots on Google mobile anywhere.
Pricing:
- Lite: $79 per month
- Standard: $149 per month
- Pro: Contact sales team
- Premium: Contact sales team
- Your Plan: Request price
SEMrush
Since 2008, SEMrush has grown to be one of the world’s most successful content marketing SaaS platforms, helping over five million customers optimize their visibility online.
Although this tool works best for keeping track of keywords and rankings for your website, it also has plenty of keyword research and competitor analysis features you could take advantage of.
Key Features:
- Track the volatility of Google’s search engine results pages and monitor changes that could signify an update to Google’s algorithm.
- SEMrush gives you the option to store domains so you can assess how your keyword rankings have evolved over time.
- Audit content assets that need to be updated, edited or deleted using the Google Search Console or SEMrush data.
Pricing:
- Free trial
- Pro: $99.95 per month
- Guru: $199.95 per month
- Business: $399.95 per month
Nightwatch
Nightwatch was launched in an effort to save SEO professionals time by making ranking data more accessible.
It converts that data into clean, professional, and easy-to-export reports for clients.
Key Features:
- Nightwatch functions as both a rank tracker and an SEO reporting tool.
- Its rank tracking tool offers plenty of segmentation options and lets you divide your keyword data so you can learn about different aspects of your website.
- From Google Analytics to Keyword Planner, Nightwatch aggregates data from major sources you’re already familiar with.
Pricing:
- Free trial
- Pro: $99.95 per month
- Guru: $199.95 per month
- Business: $399.95 per month
Wrapping Up
There you have it!
There’s no doubt that YouTube has become an incredibly important channel for businesses big and small.
Tracking the performance of your YouTube videos is a surefire way to help you devise a suitable strategy to reach your target audience.
With the abovementioned list, you can find the best tool for tracking YouTube rankings and unlock the true power of your rankings.
